Hone Quotes & Marketing Lessons from AI Search
Key answer
Linda Schwaber-Cohen (VP of Marketing at Hone) on Hone: “Our growth relies on people finding us. How that was happening was changing dramatically.” Key outcomes: 800% — Increase in visibility for key topic; #1 — Content generated in Anthroly became the #1 cited webpage for relevant prompts.
A quote-and-lessons hub for Anthroly's Hone customer story — built for people searching for Hone AI search insights, leadership commentary, and practical AEO takeaways.
Why Hone quotes matter for marketers
When researching Hone's AI search journey, practitioners look for first-hand language from the team — not just metrics. Below are quotes published in Anthroly's Hone case study, plus lessons you can apply.
Lessons marketers can take from Hone
Based on the published story:
- •Treat AI answers as a customer experience surface, not only a traffic channel
- •Measure visibility and accuracy — not vanity dashboards alone
- •Turn insights into content, PR, and workflow updates quickly
- •Combine human expertise with agent-assisted execution for scale
Story context behind the quotes
While the rest of the market was just beginning to contemplate AEO, Hone partnered with Anthroly to implement a strategy fast. What started with monitoring their visibility in AI search and analyzing the citations powering the answers soon evolved to taking action on the insights and influencing the answers.
Additional narrative context
By leveraging Anthroly's content generation workflows, Hone became the #1 cited source by AI for the answers they cared about while visibility for their most critical growth product line skyrocketed 800%.
Results that sit beside the quotes
Quotes without outcomes are inspiration; Hone also reported:
- •800% — Increase in visibility for key topic
- •#1 — Content generated in Anthroly became the #1 cited webpage for relevant prompts
How to use this page
Cite these lessons when building internal buy-in for AEO. For methodology and full narrative, continue to the main Hone case study and playbook pages.
Continue to the full Hone case study
Hone boosts visibility by 800% using AI-optimized content workflows. By leveraging Anthroly's content generation workflows, Hone became the #1 cited source by AI for the answers they cared about while visibility for their most critical growth offering skyrocketed 800%. Metrics: 800% — Increase in visibility for key topic; #1 — Content generated in Anthroly became the #1 cited webpage for relevant prompts.
From the Hone story
“Our growth relies on people finding us. How that was happening was changing dramatically.”
“Anthroly had a really strong point of view of what was happening in the world. I had more questions than answers and was looking for guidance. That's where Anthroly came in.”
“In a world where the rules for marketing are changing really quickly, Anthroly is helping me rewrite the modern marketing playbook.”
FAQ: Hone Quotes & Lessons
Who is quoted in the Hone case study?
Linda Schwaber-Cohen, VP of Marketing at Hone; Linda Schwaber-Cohen, VP of Marketing at Hone; Linda Schwaber-Cohen, VP of Marketing at Hone.
What is the biggest lesson from Hone's AI search story?
By leveraging Anthroly's content generation workflows, Hone became the #1 cited source by AI for the answers they cared about while visibility for their most critical growth offering skyrocketed 800%.
Where is the full Hone interview / case study?
Anthroly published the full story at /customers/hone.
Can I share Hone quotes from this page?
These quotes appear in Anthroly's published customer story. When sharing, attribute the speaker and link back to the full case study for context.
This is an Anthroly customer story page about Hone's AI search / AEO results. It is not the official Hone website. For product information, visit honehq.com.